Balfour Website
SicolaMartin was asked to update the Balfour Website to help make the company relevant to today’s high school students. Find out more about Balfour »
SicolaMartin was asked to update the Balfour Website to help make the company relevant to today’s high school students. Find out more about Balfour »
SicolaMartin was asked to update the Balfour Website to help make the company relevant to today’s high school students. Working with our Y&R Network partner, VML, we conducted extensive audience research and developed target profiles and scenarios to help lead the Web content and design development. We also created a streamlined information architecture, compelling Web templates and even a ring configurator to keep the students engaged and enhance their shopping experiences.