McLane Brand Identity
McLane wanted to reinvigorate their brand and clearly communicate what they stand for, how they are different than their competitors, and why the value they offer customers is unmatched. Find out more about McLane »
McLane wanted to reinvigorate their brand and clearly communicate what they stand for, how they are different than their competitors, and why the value they offer customers is unmatched. Find out more about McLane »
What do you do when you’re a $28 billion dollar company whose powerful story is not being accurately told? McLane wanted to reinvigorate their brand and clearly communicate what they stand for, how they are different than their competitors, and why the value they offer customers is unmatched. It was a brand ID overhaul, and lots of fun, to boot.
