SICOLAMARTIN ADVANCES FOUR
McKinnon, Wood, Semple and Blanco-Adams Promoted
AUSTIN, TX - NOVEMBER 19, 2003
SicolaMartin today announced the promotions of four of its team members in various capacities within the agency.
Diane McKinnon has been promoted to Vice President, Integrated Services, overseeing the strategy and implementation of all interactive, direct, e-marketing and media initiatives. Her responsibilities include online advertising, Web site creation, video and CD ROM creation and demand generation campaigns for premier clients such as AT&T, BMC Software, 3M and HP. McKinnon joined the SicolaMartin team with over15 years of advertising, interactive marketing and design experience. Prior to joining the agency, Diane served as the Director of Interactive Marketing at Vignette, where she managed the development of all content, applications and marketing campaigns on the corporate Web site.
Chris Wood has been promoted to Creative Director, where he will be solving the toughest creative and marketing challenges for a variety of high-tech clients, including McDATA, Motive Communications, HP, Novell and BMC Software. Wood has been flexing his creative muscle with the firm since 1999 and his projects have ranged from corporate branding and print advertising to environmental graphics and Web development. Prior to SicolaMartin, Wood served as Vice President of Creative at Dennard, Lacey & Wood.
Sarah Semple has been advanced to Account Director from her position as Account Supervisor and leads the BMC Software and HP teams for SicolaMartin. Since 1999, Semple has produced literally hundreds of collateral pieces as well as a variety of marketing programs for the company's anchor clients. Prior to joining SicolaMartin, Semple served as an account manager at BlackRogersSullivanGoodnight, Inc., in Houston.
Cristina Blanco-Adams has been promoted to Sr. e-Marketing and Media Manager. During her four and a half years with SicolaMartin, Blanco-Adams has held a range of positions, moving swiftly through the ranks from intern to Account coordinator and Assistant Account Manager. In her role as Sr. e-Marketing and Media Manager, she will be providing strategy for e-marketing campaigns and optimizing campaigns to reach and exceed client goals. Her clients include BMC Software, McDATA, Motive, 3M and Motion Computing.
ABOUT SICOLAMARTIN
Austin, Texas-based SicolaMartin is one of the top business-to-business technology marketing and communication firms in the United States. The agency forges technology literacy, marketing depth, creative finesse and addictive client service to create integrated marketing, design, advertising, direct marketing, e-marketing and interactive services. As a wholly owned subsidiary of Young & Rubicam Brands, SicolaMartin has over 15 years of technology-focused experience serving clients from start-ups to global brands such as AMD, BMC Software, McDATA, Océ Business Services, Overland Storage, Quark, and Sybase.
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