AUSTIN, TX - APRIL 12, 2004
SicolaMartin today announced the addition of three new hires to the account team staff, Todd Bessler, Zach Redler and Lee Wilson. Additional business and recent growth in the economy has enabled SicolaMartin to add staff, greatly enchancing their ability to provide premiere service to clients.

Todd Bessler joins the team as an assistant account manager and will work on AMD and Overland Storage. Most recently, Bessler served as a sales coordinator for Sentosys, Inc., where he developed business and generated leads for the sales team. Bessler also worked at the Center for Executive Development at Texas A&M University where he developed marketing materials for the development office and supervised and trained student workers. Bessler holds a bachelor of business administration degree in Marketing from Texas A&M University.

Zach Redler successfully served as an intern with SicolaMartin since the summer of 2003 and will become an assistant account manager working on several new accounts. Since the summer, Redler has excelled in building and maintaining relationships with the firms' existing clients and working on various projects related to clients needs. Redler holds a bachelor of business administration degree in Marketing from Texas State University.

Lee Wilson joins SicolaMartin on the BMC Software account with a variety of experiences in promotions, media buying and radio advertising. Previously, Wilson worked for EMI Music Distribution and Virgin Records America to develop marketing campaigns for artists. Wilson holds a bachelor of science in communications from Vanderbilt University.

"We're delighted to have three talented and motivated people join our team," said Tom Sicola, CEO of Sicola Martin. "Our clients look to us to provide them with a level of service that is hard to match in today's marketplace. We know that this team will add that layer of personal and professional service that our clients deserve."

ABOUT SICOLAMARTIN
Austin, Texas-based SicolaMartin is one of the top business-to-business technology marketing and communication firms in the United States. The agency forges technology literacy, marketing depth, creative finesse and addictive client service to create integrated marketing, design, advertising, direct marketing, e-marketing and interactive services. As a wholly owned subsidiary of Young & Rubicam Brands, SicolaMartin has over 15 years of technology-focused experience serving clients from start-ups to global brands such as AMD, BMC Software, McDATA, Océ Business Services, Overland Storage, Quark, and Sybase.

view all news