How do you make a campaign about data center RISC migration engaging and fun? That was the assignment Dell gave us. Our solution: an interactive, peripatetic penguin (standing in for Tux, the Linux mascot), an iceberg, and messaging and an offer that ties it all together.

Samsung has been a dominant player in the display market for years. While competitors offer 5-7 models, Samsung has dozens for every form and function. But that’s not their whole story. They also have extensive lines of cutting-edge notebooks, projectors and printers as well.

To get the word out, Samsung first wanted to recruit new channel partners to help them tell the Samsung story. So we created this colorful campaign to hit these prospective partners right where it counts most—their bottom line.

We created this online campaign to help RetailMeNot.com reach consumers who love to shop online and save money, too. With these Web banners, consumers know where to find more styles, more stores, and more online coupons. So, now, before consumers shop online, they know the first place to go is RetailMeNot.com.

Sybase has a significant presence in capital markets. Every day, their software powers tens of millions of trades and their customer list is a “who’s who” of the industry. They wanted a campaign that reminded traders, risk managers, compliance officers and others just how essential Sybase is to their daily success. Based on the results, it did just that.

We’re honored that our Sybase online and outdoor campaigns were featured in BtoB Magazine’s Best of 2009 issue.

In their role as a responsible global citizen, McLane created an environmental initiative called the Green Advantage. Based on lowering truck speeds on highways, recycling water and installing fluorescent lighting in distribution centers, and more, it was a program they wanted to promote both internally and externally. This online creative got the word out.

What happens when you take a print ad assignment and “knock it out of the park”? It whets a client’s appetite. At least that’s what happened with Blue Coat. After all, if you can take a great print idea an extend it equally well online, why wouldn’t you?

The great thing about a Balfour class ring? It can be as personal, detailed, and unique as the person wearing it. And there’s no better way to keep great school memories alive forever than with a custom ring. This banner ad was the online invitation for graduates to start designing their own rings right now.

It was the perfect partnership. AMD and Microsoft joined forces bring to market a solution that would help business users find, use, and share information. We helped support their efforts by developing banner ads that encouraged people not to settle for 50% when searching for what they need most—the information to do their jobs.

We created multiple online executions leverage the participating studios’ key character assets. By doing so, we were able to provide many visual reminders that Blu-ray Disc is the best way to experience movies, games and more.

Sybase wanted to celebrate some of the great results it has delivered for customers. Instead of the traditional customer head shot, we created a series of eye-catching testimonials that showcased the results and reinforced Sybase’s leadership in a modern, innovative way.

Freescale needed to change the perception that they were no longer in the ASIC business. Better yet, they wanted to show that they could design custom ASIC solutions to fit any technology or manufacturing requirement—not just mass-market products. What better way to do that than with a love story.

In the world of embedded applications, proprietary protocols are the norm. But when it comes to connectivity, these protocols pose a serious challenge for design engineers. So Freescale wanted a simple analogy to show that, by using standards-based networking, the whole process can be much easier. And what’s more connected than your right and left hands?