Well, now I have your attention, right? No, we haven’t started posting personal ads on our site. But there has definitely been some soul-searching happening at SicolaMartin leading up to our 25th anniversary in 2010.
It actually began more than a year ago, even before the full impact of the global recession was felt across our [...]
Written by Diane McKinnon on March 4th, 2010
Last month, SicolaMartin attended the annual Association of Kentucky Fried Chicken Franchises (AKFCF) Trade Show in Las Vegas with our client, McLane. This year’s event was themed, “A Modern Renaissance: Shaping Our Future” and featured keynote speakers, seminars, and a franchisee-exclusive concert by John Fogerty.
Over the years, we’ve found that the McLane booth is always [...]
Written by Blair Naylor on March 4th, 2010
It’s a once in a lifetime party.
Written by John Long on February 26th, 2010
There’s no denying it. As an agency, Wieden+Kennedy is brilliant. And don’t get me wrong. I think their new Old Spice campaign is hilarious. And I’m not the only one. To quote fellow Martian Sarah Coker’s Facebook status, “Dear Wieden+Kennedy, your Old Spice ‘man on a horse’ campaign makes me laugh so hard I herniate [...]
Written by Paula Simchak on February 18th, 2010
Every time the big game comes around, I can’t help but think of my Dad’s ten-second Ryder Truck Super Bowl spot.
I might be rationalizing a slew of character flaws and a couple decades of bad decisions here, but it was probably inevitable that I wound up in the advertising business: my father was a Mad [...]
Written by John Long on February 11th, 2010
Written by Nancy George on February 8th, 2010
No, this is not another plea for the beleaguered nation (although feel free to help). This is the sea change that will make the wallet you tooled in leather arts & crafts at camp obsolete, once and for all.
Our phones are now truly the exoskeleton that holds up our daily lives. There is now almost [...]
Written by Diane McKinnon on February 1st, 2010
After a memorable decade at the Omni building at 7th and Brazos in downtown Austin, SicolaMartin just moved to the Capitol Tower, on 9th and San Jacinto. Google Maps tells me the distance between these buildings is roughly 0.2 miles, or just around 1,000 feet.
But looking out the window from our new digs, it actually [...]
Written by John Long on January 28th, 2010
Written by Nancy George on December 22nd, 2009
Earlier this year, Chris Wood wrote an article about his app addiction. Well, I’ve joined the club. I’m now like one of those annoying people who insist on showing you 37 new photos of their pet cat Fluffy every time they see you. Except that for me, it’s all about the iPhone applications. Most of my interactions these days begin with “Hey, let me show you my new favorite iPhone application…” So it should surprise no one who knows me that I’m about to write about iPhone applications again.
Written by Alan Vassberg on November 19th, 2009
Written by SicolaMartin on November 18th, 2009
Let’s face it. Coupons are a lot of work. You have go hunting for them, sifting through pages and pages of newspapers or direct mail. You have to clip them, then file them away in some probably unreliable system–if at all.
Written by Chris Wood on November 10th, 2009
