Chris Wood | VP Creative Director

Since joining SicolaMartin in 1999, Chris has put his passion for design to work for a variety of clients, including AMD, Blu-ray Disc, BMC Software, Citrix Systems, Hewlett-Packard, Novell, Quark, Samsung, St. David’s HealthCare and VMware. With strong concepts and forward thinking, Chris has a proven ability for solving the toughest creative challenges. His projects have ranged from advertising and branding, to direct mail and Web development. Now as Vice President, Creative Director, he leads agency design efforts from branding to interactive development.

Articles by Chris

Get on your bike and ride! »

Queen encouraged it, and here at SicolaMartin, we challenge people to do it, too. It’s called the Austin Commuter Challenge, and working with Bicycle Sport Shop and the City of Austin, we’re making it happen.
What is the Austin Commuter Challenge? It’s a way to encourage individuals, groups or families to drive less and bike more. [...]
We gowild for our client Gowalla »

And why wouldn’t we? Gowalla is a location-based mobile social network for sharing your favorite places and events with your friends while discovering the world around you. It’s based around the concept of users checking in to locations as they go out for the evening, run errands, dine out or whatever else they may be [...]
Coupons: The Next Big Trend in Mobile Marketing? »

Let’s face it. Coupons are a lot of work. You have go hunting for them, sifting through pages and pages of newspapers or direct mail. You have to clip them, then file them away in some probably unreliable system–if at all.
As Seen On TV »

TV lost an icon this week. For more than a decade, you couldn’t miss the famous pitchman Billy Mays, who passed away suddenly at 50. Appearing in countless infomercials—with his dyed-black beard and loud voice shouting catchphrases like “Kaa-Boom! And the stain is gone!”—Mr. Mays sold TV viewers everything from Flies Away to the Awesome Auger to Mighty Putty.

Who’s Your Daddy? »

This year, SicolaMartin held a Father’s Day mix-and-match, name-the-Dad contest. Can you tell which Dad belongs to which employee? We couldn’t either. But it was a fun time had by all, complete with a smattering of Doritos and Dad-beer (Pearl, Lone Star and Pabst Blue Ribbon tall boys).
Sleep Appnea »

It all started about two months after Christmas. One night, I found myself tossing and turning—my head was spinning. Unsure if I was dreaming or awake, I couldn’t get away from it. All I could think about was my iPhone. In my head I was exploring apps that could help me find places to eat, [...]
“Sorry, folks…” »

“…park’s closed. The moose out front shoulda told ya.”
Not only is it one of the greatest movie quotes of all time, it also sums up less-than-stellar vacations for more than one SicolaMartian. When it comes to terrible trips, we’ve had some doozies.
Nada: “Attempting to go to Little Corn Island on the eastern side of Nicaragua.”
Editor’s [...]
Painting the Town Green »

The Live Music Capital of the World. The River City. Gateway to the Texas Hill Country. Over time, Austin has been called many things. And now we can add one more to the list: The #1 Green Building Program in America (according to Austin Energy).
As those of us who live here know, Austin is a [...]

Smells Like Teen Money »

Just how big is the back-to-school market for advertisers? According to the Bureau of Labor Statistics, in October 2006, 20.8 million 16- to 24-year olds were either enrolled in high school (10.3 million) or college (10.5 million).
That’s a lot of young people looking for new clothes, backpacks, dorm room furniture and more. So how do [...]

Avatars by Sterling Adventures