SicolaMartin and McLane Go to Vegas

Written on March 4th, 2010 by SicolaMartin

Las Vegas

Last month, SicolaMartin attended the annual Association of Kentucky Fried Chicken Franchises (AKFCF) Trade Show in Las Vegas with our client, McLane. This year’s event was themed, “A Modern Renaissance: Shaping Our Future” and featured keynote speakers, seminars, and a franchisee-exclusive concert by John Fogerty.

Over the years, we’ve found that the McLane booth is always one of the main attractions at trade shows, due to their excellent customer relationships and always appealing booths. For this event, in the spirit of Vegas gaming, we designed McLane’s booth around an interactive basketball game. Winners received digital picture frames, and the top performer overall took home a flat-screen television. The booth was a big hit and attracted high traffic throughout AKFCF because of the popularity of the game and the friendly McLane teammates.

Overall, the 2010 AKFCF was a considerable success, thanks to McLane and SicolaMartin’s collaboration on a fun and engaging presence.

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