Mobility Where You Least Expect It

When it comes to information, delayed access to data is no longer acceptable. People want what they want…and they want it now. And with tens of millions of people projected to “go mobile” by 2008, companies everywhere are feeling the pressure to deliver vital information and services in an “always on” world.

But the real surprise isn’t what’s driving this new mobile revolution, it’s whom. In many cases, it’s the biggest and most established names in back-office software and technologies.

One such company is Sybase, an organization with a long, rich history in database software. In the past few years, Sybase has reinvented itself as a leading provider of enterprise mobility. Through a series of strategic acquisitions and the introduction of innovative new products, Sybase has vaulted to the top of the mobile database, mobile device management and mobile security markets among others. Their key to their success? Leveraging their extensive database roots.

It’s their ability to deliver critical applications and information to users anywhere on any device that has made Sybase attractive to a wide range of businesses. And with their recent acquisition of messaging service provider, Mobile 365, they’re becoming a vital part of consumers’ daily lives as well.

Chances are, if you are using your cell phone to text, there is a good chance that you are sending your message over a now-renamed Sybase 365 network. This global network, which overcomes the maze of global telecom and networking standards, provides a seamless, interoperable route for more than two billion messages every month.

So feel free to text your friends in the UK about the latest soccer (or is it football?) scores. Your information, no matter what it is or on what device it was created, will arrive at its destination—safe and secure.

Sarah Semple, SVP, West Coast